Certificate in Digital Marketing (CDM)

1)Introduction toDigital Marketing : Fundamentals, the digital ecosystem, Customer Segmentation, and Digital Strategy. 2) Content Marketing : Strategy, Creation, and distribution of compelling content. 3) Search Engine Optimization (Seo) : Keyword research, technical SEO,and organic growth techniques. 4) Search Engine Marketing (SEM): Paid Advertising, Google Ads, and PPC Strategies. 5) Social Media Marketing: Platform-specific strategies ( Facebook, instagram, Linkedln, youtube), content creation , commumity management and advertising.

Course Duration: 6 Months